View New Products at ABC Kids Expo

The 1st Chair™, a newly created brand featuring a line of fashion-forward gliders and recliners targeting Millennial parents was recently launched by the sister company of Heritage Baby Products. Millennials are embracing their lifestyles with an individualism that is removed from the “standards” set by their own parents. “It is the Millennials’ personal style that dictates our new brand,” says Konda Berry, director of product strategy and sales for The 1st Chair. “That individual style shows up in the nursery as they begin their parenting roles,” Berry says. The company is offering styles that express current decorating trends for the …