Scheduled May 22-24 at the Rosen Shingle Creek resort in Orlando, Florida is the 10th annual ABC Spring Educational Conference and Trade Show. The educational conference provides independent store retailers with the opportunity to acquire more knowledge about the products they sell, and learn about ever-changing relevant industry issues that affect them now and in the future.
The ABC Spring Educational Conference and Trade Show is designed for independent juvenile products retailers, their suppliers, and their representatives. According to Larry Schur, president of All Baby & Child Corporation, it is the only event in America dedicated to this specialty market.”
An exhibitor lunch and learn session featuring Justin Post, is designed to help manufacturers and sales representatives learn how to profit by using available free tools to obtain leads and generate increased return on investment, according to Schur. The lunch session is slated for May 22.
Post has spent the last 8 years at Map Your Show (MYS) assisting exhibitors to better market and monetize their attendance at trade shows and conferences by showing off content before, during, and after an event, helping to extend the life of a trade show. He will be available after the session for more questions.
The educational component of the event for retailers is being hosted by Brixy, a network of independently owned and operated baby stores.
Product training workshops are being planned as small group, rotating, hands on training sessions for retailers. Brands on hand will include gear, wood, solution, and technology providers will be on hand to share information.
A millennial consumer panel is planned to provide attendees with insight into the minds of today’s consumers, their values, what they expect, how best to communicate with them, and to meet their wants and needs. An open forum session between retailers and manufacturers is expected to solicit frank dialog on best practices of conducting business.
The annual event also provides ABC with the opportunity to announce ABC scholarship winners, selected by an independent third party from applications submitted by industry retailers and manufacturers. Now in its third year, ABC’s scholarship program will award its 2018 scholarship winners a total of $10,000.
The trade show featuring more than 60 exhibitors is scheduled from 9 a.m. – 4 p.m. on Wednesday and from 9:30 a.m. – 2 p.m. on Thursday. Brixy will hold its member meeting on Tuesday, May 22.